Privacy Statement of Live Wire and Cable Co, Inc.


Collection of personal information

We may request and collect information that personally identifies you or allows us to contact you (for example, registration forms for users of the Live Wire and Cable Co, Inc.), sign-up forms for users of the bulletin board, etc.). Personally Identifiable Information refers to any information that identifies or can be used to identify, contact, or locate you. This includes information that is used in a way that is personally identifiable, including linking it with identifiable information from other sources, or from which other personally identifiable information can easily be derived, including, but not limited to, name, address, phone number, fax number, email address, financial profiles, social security number, and credit card information. To the extent unique information (which by itself is not Personally Identifiable Information) such as a unique identifier or an IP address is associated with Personally Identifiable information, then such unique information will also be considered Personally Identifiable Information. Personally Identifiable Information does not include information that is collected anonymously (i.e. without identification of the individual user) or demographic information not connected to an identified individual (for example the demographic information collected for Industry Surveys). We may also collect information from other members that identify. This is considered Third Party Personally Identifiable Information and includes all Personally Identifiable information that is collected through the Site from a person other than the person to whom it pertains or whom it identifies. This Statement refers to Personally Identifiable Information and Third Party Personally Identifiable Information collectively as "personal information".

Uses of personal information

Personal information may be used to maintain email lists to keep members informed about new functions or capabilities of the Live Wire and Cable Co, Inc. Site. We do not sell, rent, loan, trade, or lease the addresses on our list to anyone. In addition, we configure our list server software to refuse to divulge the email addresses of our list subscribers to anyone but authorized Live Wire and Cable Co, Inc. staff, including other list subscribers. On occasion, Live Wire and Cable Co, Inc. may also conduct mailings or transmissions that may be of interest to our members, but are not critical for the use of the Site. Members who do not wish to receive these mailings can opt out by contacting Live Wire and Cable Co, Inc. at, or by following the opt out instructions associated with a particular communication. We may also use personal information to establish an account for billing purposes for any services that may require payment. Appropriate Live Wire and Cable Co, Inc. staff may use your contact information, such as street address or email address to contact you about your account. Appropriate Live Wire and Cable Co, Inc. staff for billing purposes only will use any financial information.

Live Wire and Cable Co, Inc.’s Website log is updated anytime anyone accesses the Site. Live Wire and Cable Co, Inc. analyzes its Site logs to constantly improve the value of the materials available on the Site. Our Site logs are not personally identifiable, and we make no attempt to link them with the individuals that actually browse the Site. We use this information to help us make our Site more useful to visitors.

In the course of your use of Live Wire and Cable Co, Inc. Innobook™, you may entrust us with confidential business information not related to transactions you have with us. Live Wire and Cable Co, Inc. except will not access this information in any way or form at a high level for database and Site maintenance. Your confidential information will only be able to be accessed on the Live Wire and Cable Co, Inc. Site by individuals whom you have explicitly authorized to do so. Use of such information by the Live Wire and Cable Co, Inc. members that you authorize is subject to the terms and conditions of the Live Wire and Cable Co, Inc. Innobook™.


Cookies are very small text files placed on your hard drive by a computer server. They act as your identification card and are unique to you. Cookies are used only in the public areas of the Live Wire and Cable Co, Inc. Site – there are no cookies in use inside the secure SSL areas, such as the Innobook (TM). On the public areas of the Site (i.e. not the areas secured by SSL), cookies track the pages you view when browsing. Cookies help us personalize your experience at the public areas of our Site by permitting our computer server to "remember" who you are. Some of the advertisers on the public areas of the Site may use cookies to collect similar information, but we do not control the use of cookies by other Website operators or advertisers (see also "Third Parties").

Third parties

Use of certain functions of the Live Wire and Cable Co, Inc. Website may require provision of personal information to other third party providers, such as a certificate authority. Other than for use directly related to the primary purpose for which the information was collected (for example, to communicate with other members of the Discussion Board), Live Wire and Cable Co, Inc. does not disclose or distribute personal information to third parties.

This Site may also contain links to other sites. Please be aware that Live Wire and Cable Co, Inc. is not responsible for the privacy practices of such other Sites or organizations. We encourage our users to be aware when they leave our Site and to read the privacy statements of each Site or organization that collects personal information. The Live Wire and Cable Co, Inc. privacy statement applies solely to information collected at the Live Wire and Cable Co, Inc. Site.

We may share aggregated demographic information with our partners or affiliates. This is not linked to any individual or organization information that can be used to identify any individual person or organization, and is not considered personal information for purposes of this Statement.

At no time will Live Wire and Cable Co, Inc. make personal information available to the general public in any form except as required by law, court order, or other legal process; or when displaying information already made public via the Bulletin Board or other public forum when the information was being displayed there by a user or other third party, or made public via newspaper report, classified ad, or other publication.

Commitment to data security

This Website is dedicated to the protection of our members’ information. This includes confidential information a member submits on secure areas of the Website, and personal information. Such information is protected both online and off-line. The secure area includes the Innobook (TM) and may include other areas.

When users enter information in the secure section of the Site, that information is encrypted and is protected with the best encryption software in the industry - SSL. While on a secure page, the lock icon on the bottom of Web browsers such as Netscape Navigator and Microsoft Internet Explorer becomes locked, as opposed to unlocked, or open, when you are just ‘surfing’. In addition, you can tell when you are in a secure area as the web address begins with Https rather than Http.

While we use SSL encryption to protect sensitive information online, we also protect user-information off-line, particularly through employee training and awareness. The servers are hosted on the Internet data centers of a third party provider whose services include semi-annual security architecture reviews and quarterly internal and external vulnerability scans. The Site is supported by firewall technology under aggressive management and concise configuration to provide 24 x 7 firewall support and maintenance. Intrusion detection monitoring, enabled by dedicated hardware and specialized software is in place 24 x 7.

If you have any questions about security at our Website, you can contact us at


Live Wire and Cable Co, Inc. is not designed for use by children (except in conjunction with a parent or guardian) and does not intend to collect any personal information from children.

Notification of Changes

If the Live Wire and Cable Co, Inc. privacy policy is materially changed, we will post those changes on our Website prior to the change so our members are always aware of what information we collect, how we use it, how we protect it, and under what circumstances, if any, we disclose it.

If you have any questions about the privacy policy at Live Wire and Cable Co, Inc., or believe that we are not properly adhering to it, please contact us at